As General Manager of the Americas, Dan Schade oversees On’s business across the U.S., Canada, Brazil, Latin America and the Caribbean. He leads his team in driving lasting growth throughout the region by delivering On’s premium footwear, apparel and accessories to market.
From Sales Rep in 2017 to Regional Sales Director in 2019, National Sales Director in 2020, then Head of Sales for the Americas in 2023, and since stepping into his current role in 2024, Dan has helped scale On’s sales organization to accommodate the brand’s rapid growth and the increasing complexity of the business. Dan arrived at On from Fleet Feet in San Francisco, where he gained experience in leading run specialty retail as General Manager. He started his career at Fleet Feet back in 2009 before becoming a Sales and Tech Rep for the massage therapy tools brand TriggerPoint in 2011. Then in 2012, he co-founded REWT, an app-based marketing platform operating in the outdoor industry, before returning to Fleet Feet as GM in 2014.
Dan studied History at the University of Texas at Austin. Based in Portland, Oregon, home to On’s Americas hub, Dan is an avid runner and loves exploring the outdoors with his partner and their dog.