Investor Information

On was born in the Swiss Alps in 2010 with the mission to ignite the human spirit through movement – a mission that still guides the brand today. Fourteen years after market launch, On delivers industry-disrupting innovation in premium footwear, apparel and accessories for high-performance running, outdoor, training, all-day activities and tennis. On’s award-winning CloudTec® innovation, purposeful design and groundbreaking strides within the circular economy have attracted a fast-growing global fan base – inspiring humans to explore, discover and Dream On.

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Our mission

At On, we don't believe it's the human body that determines whether you cross the finish line, reach the peak or dare to dream the big idea – it's the human spirit. Our innovations and actions are shaped by our mission: to ignite the human spirit through movement.

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Fast Facts


countries of presence


nationalities represented at On


of the materials used in 2022 did not depend on fossil-based resources


the year On was founded

Over 50 million

products sold to date


female leadership team

Woman Running

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